Toy Industry Association

Toy Industry Association's picture

Toy Industry Association™, Inc. (TIA) is the not-for-profit trade association representing all businesses involved in creating and bringing toys and youth entertainment products to kids of all ages. TIA’s nearly 750 members account for approximately 90% of the annual U.S. domestic toy market of $22B.*

TIA has a long history of leadership in toy safety, including responsibility for the development of the first comprehensive toy safety standard. TIA members and staff continue to work with government officials, consumer groups and industry leaders on ongoing programs to ensure safe play.

TIA serves as the industry’s advocate on legislative and trade issues; enhances the image and growth of the industry by promoting toy products at its trade shows and events, in the media, and via other means; and fosters philanthropy to children via the Toy Industry Foundation and its Toy Bank.

Visit Toy Industry Association at http://www.toyassociation.org/

Toy Industry Association Logo September Ribbon Cutting Event at The Strong to Kick Off TIA Centenary New York, New York – August 26, 2015 | The Toy Industry Association (TIA), the not-for-profit trade association representing all businesses involved in creating and...
Have Fun Play Safe! Playsafe.org July 31, 2015 | The Toy Industry Association (TIA) is pleased to announce the launch of www.PlaySafe.org, a trusted toy and play safety resource for parents and caregivers. “Continuing TIA’s and our members’ steadfast...
Steve Pasierb, President and Chief Executive of the Toy Industry Association May 5, 2015 | The Toy Industry Association (TIA) is delighted to welcome Steve Pasierb aboard as President and Chief Executive. Steve previously served for 14 years as President & CEO of the Partnership for Drug-Free...
Wendy Smolen, SVP of PlayScience and co-founder of Sandbox Summit In this Toy News Tuesday Perspectives column, Wendy Smolen, SVP of PlayScience and co-founder of Sandbox Summit, shares some of the latest information to come out of Sandbox [email protected], offering toymakers and marketers valuable insights into...
Disney Frozen Mobo Tot Ergonomic Three-Wheeled Cruiser (ASA Products) March 13, 2015 | With the first day of spring just around the corner, the Toy Industry Association (TIA) has put together a list of active and creative outdoor toys and games that will help kids of all ages build their fitness levels, sharpen...
Toy Industry Foundation toy drive March 3, 2015 | The Toy Industry Foundation (TIF) has announced that a record-breaking 44,000 playthings valued at $612,000 were donated to The Toy  Bank by 270 caring toy companies at the close of the 112th North American...
Toy Industry Association “Maker Movement” … “Smart Play” … “Mini Madness” … and “Under the Sea” Among Top Trends   NEW YORK, NY | February 15, 2015 – Creative toys that epitomize the Maker...
Toy Industry Association NEW YORK, NY | December 1, 2014 – As part of its ongoing efforts to provide parents and caregivers with accurate information about safe play, the Toy Industry Association (TIA) recently conducted an in-depth review of the U.S. Public...
Toy Industry Unveils Nominees for 2015 Toy of the Year (TOTY) Awards Consumers invited to vote for their favorites at ToyAwards.org – now until January 11, 2015 NEW YORK, NY | November 24, 2014 – The Toy Industry Association (TIA) announced today the 83 finalists for the prestigious 2015 Toy...
The Genius of Play Collaborative Educational Campaign Spotlights the Vital Role of Toys & Play in a Child’s Healthy Development Visit www.TheGeniusOfPlay.org to Learn about Play Benefits & Share on Social Media NEW YORK, NY | November 19, 2014...
North American International Toy Fair 2015 November 1, 2014 | The Toy Industry Association’s (TIA) North American International Toy Fair, the largest toy and youth entertainment product marketplace in the western hemisphere, was recently ranked #42 by Trade Show...